Editor's note: these details were accurate when first published. Check Google's current rules before you apply.
What changed
Google now requires each app on Google Play to be published from the app owner's own developer account, not a third party's. For broadcasters, that means your station's app goes live under your account.
Setting up your account
- Account type: personal or business. A business account is recommended, and it avoids the 20-tester requirement that applies to personal accounts.
- Cost: a one-time $25 registration fee, paid to Google.
- Setup: register your details on Google's developer site and pay the fee.
An alternative: direct download
If you would rather avoid the Play Store, we can create your app with a direct (sideload) download link. Listeners follow a short security prompt on their Android device to install it. Contact support if you want to go this route.
Why it is worth it
It is a little more admin up front, but it gives you ownership of your app, control over updates and a direct line to Google.